How to Stay Legally Compliant in an Altered Age of Advertising Production

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When the global pandemic hit, attention was focused on the agreements among parties: advertisers, agencies, production companies, talent and rights holders. Conversations focused on termination rights, contingency provisions, insurance and force majeure. To restart advertising production, new agreements and provisions have been drafted. While the parties negotiate and debate, there remains an almost insatiable need…

Original Source: adweek.com

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